What Makes Your Business Remarkable?
Every business should have a Purple Cow: something distinctive, valuable, and worth remembering. Answer a few questions to discover your business strengths, your natural marketing advantage, and the opportunities that fit you best.
Discover My Purple Cow
Three minutes = your niche business strengths.
- 1The story behind the organization
- 2Natural strengths
- 3Customer, member, donor, or community experience
- 4Ways of working
- 5Current growth opportunities
This is not a personality test. It is a practical way to uncover what makes you and/or your organization different—and ideas for using that difference in your marketing.
Uncover Your Competitive Edge
Want the full picture?
Enter your email to receive your complete Purple Cow Profile, including practical marketing ideas designed around your organization’s strengths.
Your marketing advantage
Your best growth opportunities
Your secondary strength
Your top three strengths
Your brand promise, first draft
The remarkable test
A starting point, not a label. Your result reflects how you answered today. Strengths grow and change, so use it as a starting point for ideas—not a permanent label.
Your uniqueness only creates value when people can see it, understand it, and remember it.
We turn the things that set you apart into practical marketing that creates credibility, trust, and visibility.
We simplify the complicated.
We create marketing built around value, connection, and loyalty—and make it creative, engaging, fun, and measurable along the way.
Let's have some fun with this.
Tell me a little about you, your business, and what your grand vision is. We'll work with you to make it happen.
Thanks for saying hi. I'll be in touch soon.