Details

You don’t need a big budget to make a big impact. In this session of the Business Management Academy (BMA), we’ll show you how to share your story, connect with the right customers, and turn casual buyers into loyal fans.

We’ll Cover:

• How to launch a brand that feels true to YOU.
• Finding your target customers and showing up where they hang out.
• Why establishing trust is critical—and how to build it authentically.
• Doing well by doing good: how giving back or aligning with values can get your network talking about your business.
• Low-cost, high-impact marketing moves—think SEO, social media, and referrals.
• Offline strategies that still work—like networking pods and community events.
• Converting interest into real action (a.k.a. sales!).

Deliverable: You’ll walk away with a clear brand promise that highlights your strengths, uniqueness, and what makes your business shine.

This session is all about making marketing doable, fun, and effective—without draining your wallet. Let’s talk about how to make people not only notice your business but trust it, support it, and share it with others.

NLBWA Los Angeles proudly hosts this event at no cost to you! Everyone is welcome to join, with a special focus on supporting women who are ready to launch their business journey. But you MUST register.